News, views and information from the team at King of Shaves...
Coventry City are delighted to announce King of Shaves as the Club’s new front of shirt sponsor and principal Club Partner for the 2023/24 season. This will also see King of Shaves become the Club’s official grooming partner ahead of the new campaign. Founded by Will King, brother of Sky...
SHAVE HAPPY, ENJOY LIFE. TL;DR: Make a retro brand relevant by aligning it with with happiness.As you’ll undoubtedly know - King of Shaves turned 30 last Thursday, a wonderful day to mark our third decade of ‘shaving lives’. What you won’t be aware of, was that the overall brand/advertising creative, strategy wasn’t...
We're Thirty Years Old Today and it's time to head back in time to April 13th, 1993 - the summer is on its way, temperatures are rising, and the Nineties are smoothly getting into their swing. In the UK, Young At Heart by the Bluebells sits atop the Top 40, across the...
We' re excited and delighted to announce that... Will King is back as the CEO of King of Shaves, announced on his Linked In a few days ago! He wrote: "In 1993, I founded King of Shaves- aged 26. Incredibly, unbelievably, we’re still here (!) still independent (!!) and will celebrate our...
Ten years ago in 2012, it felt like London, nay the World was "Living it's Best Life" - basking in Halcyon days of a wonderful summer. London was hosting the Olympics the financial crash of 2007-8 was well behind us, it felt like the world was coalescing and co-operating -...
Often preparation can seem dull and boring. However, as with DIY, a small investment in preparation can reap some big benefits when you shave...
For our third ‘Facing Facts’ interview, Jonathan S. Bean spoke to Hugo Tagholm, who runs the national marine conservation charity, Surfers Against Sewage. They work to tackle water quality issues, plastic pollution, climate and ocean issues, and the growing movement to rewild parts of our seas and restore the natural...
For our second 'Facing Facts' interview we spoke to Paul McVeigh - a global keynote speaker and former Premier League footballer. We talk about rebelling against the typical footballer stereotype, the performance mindset of professional sportspeople, and the importance of personal presentation.
In my first article ‘Why do you shave?’ I looked at the varying reasons why different people might shave. Inspired by that article, and chatting with King of Shaves Founder, Will King, I asked him who he knew who I might interview (turns out he knows quite a few very...
"Bring Back The Shave!" When you're 27 years into owning a brand with A) your surname in it and B) it's a descriptor of what it does – how do you keep it relevant, current, future facing – and more importantly, how do you get men to fall in love...
If you never had to shave again, would you miss it? I would, as I enjoy it, but I have a friend who has a five o’clock shadow by lunchtime and swears if the opportunity arose he would get his face lasered so it was permanently bald. A simpler solution might...
There are a lot of things it is difficult to do when wet-shaving. Please note, I said ‘difficult’ not ‘impossible’. Let’s not place limits on the actions of others or stifle their creativity, imagination, or determination to do the daft and unexpected. Pushing boundaries is part of being human and...
