Created in 1993 in Will King’s kitchen, King of Shaves is a British company that is now firmly established as a leading challenger brand in the UK. Following redundancy and after suffering for years from razor irritation when using conventional shaving foams and gels, Will experimented with blends of essential oils and eventually created his first product – King of Shaves Original Shaving Oil – that was to become the bedrock of the company.

Will hand-filled the first 10,000 bottles over the kitchen sink (it took two weeks) and in 1993, got the product listed by Harrods and Boots the Chemist in the UK.

King of Shaves was born!

Our range of advanced high performance shaving, skin and beard care products are available in the UK from Amazon, Boots, Morrisons, Ocado, Sainsbury’s, Superdrug and Waitrose as well as direct from our online shop. King of Shaves is also available in the USA as well as in several other countries including Australia and New Zealand.

We are introducing refillable packaging as part of our commitment to the environment, plus our products are not tested on animals and our entire shaving and skincare range is suitable for vegans.

“Back in 1992 I used to suffer from shaving rash and razor burn but couldn’t find a product on the market to solve my shaving problems. I suspected a lot of guys suffered in the same way I did, so I decided to solve the problem myself and develop a range of products to give a smooth, close and burn free shave – so in 1993 the King of Shaves was born.

Like me, I want you to enjoy shaving rather than endure it and have pioneered our simple guide to getting a close, comfortable shave with no irritation. Join our kingdom today and find out how to shave better with King of Shaves.”

Will King

Founder of King of Shaves
@iamwilliamking